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Overall Review (  has pretty long roots within the UK betting markets as BETonline was the first website based in the UK which offered internet betting options on sporting events. This was later changed to the popular website we know today and has evolved over the years to become one of the most trusted betting sites in UK. A big part of this trust now comes from the fact that Blue Square is owned by Rank Group, a large company which is publicly listed and customers can easily get financial information and feel more comfortable when wagering online.

The website is very popular within the United Kingdom but it isn’t limited to local markets. Foreign customers can feel very welcome when joining the website and there are certainly a lot of sports to bet on. When creating an account, every new user has the option to choose one from the seven currencies made available on the site; this of course includes UK Pounds (GBP) and Euro (EUR) for the European users but there are also foreign currencies such as Singapore Dollar (SGD) and Japanese Yen (JPY) which makes the website open on the international betting markets. Although there are options to deposit in US Dollars, users from USA are restricted from joining the website as well as users from France, Hong Kong, Israel, Italy, Netherlands, Turkey and surrounding territories.

As far as betting options go, Blue Square is a very good place to join. There are a lot of sporting events featured on the website no matter if you are looking for domestic or international leagues. All of the major sports in the world will be found here, each with its own set of betting types and wagering options which can satisfy most online gamblers. Apart from all the sporting events from all around the word, Blue Square also offers betting options for special events from television, such as who will claim the Personality Of The Year title from BBC sports, and from other fields as well. Users can even bet if it will snow this year during Christmas and with Global Warming becoming an issue, the odds are really attractive. Basically, you can bet on mostly anything you want from sports to politics to television events and everything in between.

Another important thing to mention is the live betting section available on the website. These types of bets have really become popular amongst online punters and it is always a nice feature to have available. Blue Square keeps it simple and entertaining with live matches running all day long.

Apart from all these betting options, Blue Square also has sections for Casino, Poker and Bingo which users can enjoy from the same account. For even more comfort, users can download the iPhone app and enjoy all these services from their smartphone; there is also an app available for Android devices that can be downloaded from the website.

Blue Square Bonus Details

With so many online sportsbooks available, the bonuses and promotions offered by each website have become very important and they can attract a great number of customers. Blue Square does not fall behind in this category and has quite a lot of special promotions that need to be carefully followed.

The main bonus is given on the first bet and Blue Square will match it with a free bet up to £25. There are also exclusive bonuses given for casino and poker players.

New promotions are introduced each week with money back being the most popular theme. For example, the one that is now available is a Money Back bonus for all the live races on Channel 4 this Saturday, 14th July; this means that if your horse is beaten by less than a length, you will get your money back. Similar promotions are very popular at Blue Square so make sure to keep an eye on them and take advantage of these opportunities.

An interesting promotion which is directed towards the Blue Square community and is always a lot of fun is the “Caption Competition”. All users that have an account can take part in this competition and they just have to submit a comment on one of the pictures. A winner is announced each week and awarded £100. The competition has already reached week 28 and all of the comments are very entertaining to read.

While there are other betting websites that can offer bigger bonuses, Blue Square has its own style when it comes to these special bonuses and it is certainly something to be admired. To benefit from them, new users can create an account and choose from the list of deposit options which isn’t very long but it does cover all the popular choices for online gamblers with NETELLER, Skrill and Ukash being amongst them. Something to mention here is that there are no fees for NETELLER and Skrill but there is a 5% cost on all deposits made by using Ukash. The odds are available in three formats: EU, UK and US.

Things we don’t like

In all fairness, it is pretty hard to find something bad about Blue Square but things aren’t really perfect. The initial free bet isn’t really the biggest sign-up bonus available on the market nowadays and this can be something very important. There are also limits on depositing and withdrawing which does mean that professional gamblers will not be very happy.

Things we like

Blue Square is a great online betting site with a lot of betting options but what really stands out is the quality coverage of horse racing in the UK. Football is also very well covered and the website is not limited to the local markets nor does it fail to provide good coverage from other parts of the world like other websites do. Even if it isn’t very large, it is a trusted name amongst online gamblers and ranks very well on all the big review websites.


At the end of the day it is not just about the bets and options because there are plenty of betting websites that can offer that, it is also about how the users feel within the community and Blue Square has managed to offer a great virtual home, a place built on trust which is regulated by The Alderney Gambling Control Commission and the UK Gambling Commission.

Go to Bluesquare here


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